A fishing lure comprises an elongated main shank made of a thin wire having a hook suspended from one end and a line attachment eyelet located at the other end. A plurality of beads and a spoon are slidably and loosely received on the main shank to be located adjacent the line attachment eyelet during use. A bait holding shank is attached to the main shank adjacent the hook, but slightly spaced therefrom, and faces forwardly towards the line attachment eyelet. The bait holding shank is resilient and in an untensioned state has the free outer end thereof spaced away from the main shank. The bait holding shank can be bent inwardly against the bias therein to allow the free end of the bait holding shank to be received in the central bore of the innermost bead, thereby conveniently securing the bait holding shank to the main shank after the bait has been installed on the bait holding shank.