An electronic coupon system and a method of processing electronic coupons
are provided utilizing a coupon card on which data representing selected
coupons may be stored for subsequent redemption at a point-of-sale
terminal. In accordance with one embodiment of the present invention, an
electronic coupon system is provided including, a coupon card, an in-store
kiosk, a point-of-sale terminal, a host computer, and a coupon data
processor. The host computer is in communication with the in-store kiosk
and the point-of-sale terminal. The in-store kiosk includes a user
interface and a coupon card interface. The point-of-sale terminal includes
a transaction data interface and a point-of-sale coupon card interface.
The coupon data processor is programmed to correlate the transaction data
with the coupon data read from the coupon card by the coupon card
interface and to reduce the product sale price by an amount indicated in
the coupon data.