A listing service tracking system and method for tracking a user's
interaction with a listing service operates on a core tracking platform
that utilizes a "lead" based concept to allow a user to efficiently and
concurrently manage a large number of different leads initiated on one or
more listing services. In an exemplary embodiment, the core listing
service tracking platform is a software application that can be adapted
to track a user's interaction with various types of listing services and
to communicate with and integrate various types of ancillary services,
such as e-mail, calendar systems, alerts systems, and the like.