A method and system for utilizing impressions, including advertising
logo's and other licensable advertisements, for placement upon
commodity-based products (like disposable cups, packaging, plates,
utensils and the like), such that licensing revenue or other advertising
revenue offset the cost of manufacture of such commodity-based products
as well as the cost of purchase of such commodity-based products (to the
point of potentially zero) by those non-franchised entities like
delicatessens, diners, restaurants, and the like, and even potentially
the ultimate purchaser of the food or beverage therein contained, by
which a library of licensable impressions are maintained and a system and
method is employed to control the library, commodity-based manufacturers
and commodity-based purchasers, including demographic data, geographical
data, customer lists, and/or data related to a targeted audience of
potential purchasers of materials to whom advertisements are thereby
directed.
