The system for determining satellite radio listener statistics obtains comprehensive satellite radio listener statistics based on parameters such as satellite radio status (e.g., on/off status), satellite radio volume, satellite radio station preset information, current satellite radio station, and Global Positioning Satellite (GPS) system coordinates. The system for determining satellite radio listener statistics includes a satellite radio data device that monitors and stores all events related to the listener's interaction with the satellite radio, including automatic detection of the selected radio station through a connection to a satellite radio. The stored data is then transmitted to a central station's server for immediate storage, compilation and analysis.