An apparatus and method for updating a subscriber identity in a mobile communication device. The apparatus can include a subscriber module, a memory configured to store the subscriber identity, a transceiver configured to receive a new subscriber identity from a wireless network, and a controller coupled to the memory, the transceiver, and the subscriber module. The controller can be configured to control operations of the mobile communication device. The controller can also be configured to re-personalize the mobile communication device to the new subscriber identity.