Techniques are provided for combining searching and browsing into a single
interface. The topology and content of a document collection or web site is determined
and user information need keywords are determined. Relevant documents are identified
using search techniques and the relevant document paths determined. The relevant
document paths are analyzed using information scent to generate information scent
values for the relevant document paths. A display attribute of the associated connection
or link is then synthesized based on the information scent, the keywords and the
document. The process repeats for each new document or web page.