A system for ensuring that printed matter is properly printed on a print medium including a printer having a feeding device and a plurality of detecting devices disposed along a length of the feeding device. The print medium has a plurality of signaling components, and each of the detecting devices is able to detect the presence of each of the signaling components. The system determines a first feed orientation of the print medium based on an order in which the detecting devices detects the presence of the signaling components when the print medium is being fed into the printer. Alternatively, the first feed orientation may be based on identifying information contained in the signaling components. The printer causes the printed matter to be printed in a proper location and in a proper orientation on the print medium based on the first feed orientation.