In consumer electronics appliances, for example in the case of a television set, it is known for there to be a key on the remote control which allows the user to switch over to the previously selected channel. However, a disadvantage of this conventional solution is that, once the user has jumped from one channel to the next, which is called zapping, the television recognizes only the last channel in the zapping sequence as the last channel in each case. The invention is based on the object of providing an improved method for storage of a channel. The method according to the invention for storage of a channel in consumer electronics appliance which can be switched over between different channels is distinguished in that the reception duration of the current channel is determined, and in that, as soon as the reception duration exceeds a predetermined time interval ZE, the channel is stored as a channel of interest.