A system and method for providing telemarketing services through a hypertext network that interconnects a telemarketing server system with a customer computer and an agent computer. The telemarketing server accepts a telemarketing request from the customer, and forwards the request to the agent if the agent is available, and to a queue if the agent is not available. When an agent receives a request, communications are either established between the customer and agent at once, or else scheduled for a later time. Telemarketing functions are implemented separately from media transport functions through a hypertext network such that the need for geographic centralization of telemarketing agents is eliminated.