A novelty dog toy includes an elongated substantially flat surface portion having a first end and a second end and a substantially spherical portion disposed at the first end of the elongated substantially flat surface portion. The substantially spherical portion is modeled after a dog fetch ball and rests comfortably in a dog's mouth. The elongated portion is shaped, textured, and colored to resemble an oversized human or animal tongue, such that it provides a novel and comical appearance to a pet when the pet holds the spherical portion in his mouth.