A method and system in a telecommunications network for visually alerting a user of an incoming call are disclosed herein. A call can be transmitted to a mobile device associated with a user of the telecommunications network. An alert can also be transmitted to one or more visual alerting devices associated with the user and/or the mobile device, in response to transmitting a call to the mobile device. A visual alerting signal can then be transmitted via the visual alerting device, in response to transmitting the alert to the at least one visual alerting device associated with the user. Each visual alerting device can provide a visually alerting signal when there is an incoming message for its user. The visual alerting device can receive its signal directly from a base station within said telecommunications network.