A putter is precision machined to form a concave horizontal face from the heel to toe of the hitting face. The curvature of the concave horizontal face may range from an arc of a five circle to an arc of a one-feet radius circle with the center point at the center of the hole. Thus the putter has a curvature of the horizontal or striking face ranging from the reciprocal of five feet to the reciprocal of one foot. Also provided in accordance with the present invention is a marking on the club head of the putter, the marking serving to assist with both aiming and centering. The marking is an arc of a concentric circle of the golf ball in front of the putter face and has a radius of curvature which is a function of the radius from the center point of a golf ball abutting the striking face. The marking may be used on putters having regular, non-concave striking faces.