Biometric data, such as fingerprint data, of at least one authorized user of a digital multimedia product is embedded into a digital multimedia product, to thereby control use of the digital multimedia product by a prospective user who obtains access to the digital multimedia product. The digital multimedia product, including the biometric data of the at least one authorized user that is embedded therein, is stored in a digital storage medium. At least some use of the digital multimedia product by a prospective user is prevented upon failure to match biometric data of the prospective user to the biometric data that is embedded in the digital multimedia product.