A device for inserting a penile implant prosthesis through an incision into a corpus cavernosum is provided. The device includes an elongated, rigid body having a tip portion and tail portion, the tip portion including two prongs extending in a tip direction and a center portion between the two prongs, the prongs and center portion defining a notch adapted to engage and exert a force along the tip direction on a corner where a cylinder portion and a pump tubing of the prosthesis join each other, the prongs and center portion further defining a recess on one side of the center portion, the recess adapted to at least partially receive the cylinder portion or the pump tubing. The elongated body of the device defines a channel disposed along a substantial portion of the elongated body. The tail portion of the elongated body can be formed as a paddle adapted to be inserted between the cylinder and tissues near or at the incision to prevent puncturing of the cylinder when the incision is being sutured closed. The tail portion can also be a rounded tail end adapted to engage an end of the cylinder portion for pushing the cylinder portion into the corporal body. The tip portion can extend either in a direction parallel to the longitudinal axis of the elongated body or form an angle with it, depending on the desired operation.