An insulating label stock including a thermal insulating layer, which may be fiberfill batt, is provided. The batt is laminated to at least one layer of film, paper or fabric. Also provided is a method of making the insulating label stock. The insulating label stock may be wrapped around a container, such as a can, bottle or pouch. Further, the insulating label stock may be coated with a coating material so that it is printable, thus imparting both insulating properties and print capability to a container.