A graphical user interface (GUI) for visual representation and manipulation of a transaction pattern. The GUI includes a workplace view for receiving user specification of content and/or a transaction for a transaction pattern, a pattern view for manipulating properties of the pattern, a device editor view for specifying pattern-related output on a client device, and a script view that allows a user to utilize scripting. A system, method and article of manufacture for recording a transaction pattern utilizing a graphical user interface are also provided. An interface is displayed. A user is allowed to specify interactions with content via the interface. The interactions are recorded. A pattern is generated based on the recorded interactions. The pattern, which includes a graphical representation of each interaction, is displayed on a GUI. Methods for recording an interaction with a database, recording a File Transfer Protocol (FTP) interaction, and generating a template for an electronic mail message are provided.