This invention relates to a method for the individualized adaptation of a hearing aid to a person. The method consists basically of the measurement and quantification by parameters of the loudness perception of the individual, weighted by a first factor. Also weighted is a standardized normal loudness perception and its parameters by a second factor. Finally, the weighted loudness perceptions and their parameters are used for determining the optimal settings of the hearing aid for the individual concerned. The advantage of the method according to this invention lies in the fact that it permits significantly better adaptation of the hearing aid to the individual person.