A system and method for processing a plurality of requests for a plurality of multi-media services received at a Private Service Exchange (PSX) from a plurality of IP-communication devices. The system includes an IP Segmentation Directory (IP-SD) coupled to the PSX and to a plurality of IP Service Control Points (IP-SCPs), which are operative to process the plurality of requests for the plurality of multi-media services. The PSX is adapted to receive, process and redirect the plurality of requests for the plurality of multi-media services to the IP-SD. The IP-SD further receives, processes and selectively redirects the plurality of requests for the plurality of multi-media services to a predetermined IP-SCP of the plurality of IP-SCPs based on attributes of each of the plurality of requests for the plurality of multi-media services.