A My Page management server is a server that provides a personal world wide web (WWW) page named My Page for a user who has been registered as a member. The My Page management server includes a product registration unit that acquires information of a product which the user purchased, a link generation unit that generates, on the My Page, a link indicator which is linked to a product questionnaire about the product which the user purchased, based on the acquired information of the product, and a product questionnaire management unit that presents the linked product questionnaire to the user upon receiving a request for the product questionnaire from the user.