A composite oxide includes CeO.sub.2, ZrO.sub.2 and a metallic oxide being
free from reacting with CeO.sub.2 and ZrO.sub.2 at 700.degree. C. or
more, preferably at 900.degree. C. or more and further preferably at
1,000.degree. C. or more. The composite oxide has a regulatory oriented
phase, such as a pyrochlore phase, etc., in which at least a part of Ce
cations and Zr cations are oriented regularly. The composite oxide makes
a catalytic support. The CeO.sub.2--ZrO.sub.2 composite oxide and the
reaction-free metallic oxide make barriers each other which suppress the
granular growth when the composite oxide is subjected to high-temperature
heat in a reducing heat treatment to form the regulatory oriented phase.
The regulatory oriented phase improves the oxygen storage-and-release
capability of the catalytic support. Thus, it is possible to
simultaneously attain a large a specific surface area and a high oxygen
storage-and-release capability.