One embodiment disclosed relates to a method of visually locating a memory module. An electronic communication is received by circuitry on the memory module to be visually located. A beacon state in the memory module is activated due to receipt of the electronic communication. A beacon device on the memory module is electronically turned on when the beacon state is activated to draw attention to that memory module. Another embodiment disclosed relates to an apparatus to visually locate a memory module in a memory system with a plurality of memory modules. The apparatus includes a system board, a plurality of memory modules, and an LED unit on a memory module. The beacon unit includes a beacon device and control circuitry for turning on the beacon device when an electronic communication to turn on the beacon device is received by that memory module.