A label comprising at least one first print substrate layer printed on one side with a self-adhesive composition which if desired is lined with a release paper or a release film, where on the first print substrate layer first, on the side directed toward the adhesive a printing ink has been printed, so that there is a printing ink between print substrate layer and adhesive, and secondly, on the side opposite the adhesive surface, a further printing ink has been printed, so that there is a further printing ink on the top face of the print substrate layer.