An apparatus for spinal positioning having a plurality of balloons that are selectively inflated and deflated by the user to customize the degree of the support and the location of the support to the user's back. In a preferred embodiment, the balloons number six and are arranged in two vertical rows so that the user can selectively provide support to one side of the back or the other to effect the best curve (lordosis) of the spine for maximum comfort. The balloons are incorporated in a jacket or brace worn about the torso of the user and fastened by an appropriate fastener. An air pump is operatively connected to the balloons by valving to direct air to or from each of the individual balloons. A control panel provides an array of switches to allow the user to select an individual balloon or balloons for inflation or deflation.