A service system for selecting personal goods to wear or carry, comprising a memory unit configured to memorize information on personal goods associated with types of each of decomposed body components with respect to a number of customers; an extracting unit configured to extract a given body component from a picture of a given customer; a selecting unit configured to select information on a piece of given personal goods memorized in the memory unit on the basis of the extracted result of the extracting unit; and a showing unit configured to show the selected piece of the personal goods to the given customer. Also disclosed is a selecting service system comprising a memory unit configured to memorize information on personal goods to wear or carry associated with body characteristics information of a number of customers. A program product for such a selecting service for personal goods to wear or carry is also disclosed.