A method and apparatus for providing an MBMS (Multimedia Broadcast/Multicast Service) service to user equipments (UEs) that desire to receive the MBMS service, in a code division multiple access (CDMA) mobile communication system including a plurality of radio network controllers (RNCs), a plurality of SGSNs (Serving GPRS (General Packet Radio Service) Supporting Nodes) connected to each of the RNCs, and a plurality of the UEs wirelessly connectable to the RNCs, and providing the MBMS service to the UEs. The UEs request a desired MBMS service, and receive an MBMS service provided in response to the request. The RNCs transmit data related to the MBSM service to UEs wirelessly connected to thereto among UEs that requested the service. The SGSNs control a procedure related to the MBMS service for the UEs that requested the service. A default SGSN is individually designated for the MBMS service, and the default SGSN transmits MBMS data for the given MBMS service to UEs that requested the given MBMS service, through the RNCs.