The system of the present invention is a method and system that enables consumers to receive specialized product and company information on demand to aid in consumer purchases. The system of this invention can comprise a physical interface device, a consumer profile, a products and services interface, and a consumer database. Each user in the system has an individual profile the consumer can set to identify their preferences in regard to a particular product. When the consumer sends a query about a particular product, the method of the invention performs a comparison of the consumer preferences a product with objectives ratings for that product. The consumer receives a result of these comparisons with an indication of whether the product matches the preferences indicated by the consumer. A match suggests that the product is one the consumer would purchase.