A temperature control method for a display device comprising a lamp box for emitting a light, a fan for cooling down the display device and a digital image device for receiving the light from the lamp box and forming an image, comprises acquiring an operating time of the lamp box; calculating a temperature offset in accordance with the operating time of the lamp box; acquiring a temperature value of the digital image device; calculating a control value in accordance to the temperature value and the temperature offset; controlling the fan in accordance with the control value.