A release actuating system 10 for a seat assembly 12 in a vehicle. Conventionally, the system includes a seat back 14 that is removable through an arcuate range. The seat back 14 is moveable between a design position (tilted upward and rearwardly) in which it may support a passenger, and a full fold flat position. Seat back latches 24 secure the seat back 14 in the design position. A seat cushion 32 supports the seat back 14. The seat cushion 32 has a rearward portion that cooperates with the seat back 14. The rearward portion also releasably engages floor latches 26. The seat cushion 32 has a forward portion that is pivotally attached to the vehicle floor. The seat cushion 32 and seat back 14 tumble forwardly when (a) the seat back latches 24 are disengaged; (b) the seat back 14 lies in the full fold flat position; and (c) the floor latches 26 are disengaged. The tumble forward position facilitates occupant ingress and egress and provides access to luggage and storage areas. In operative communication with the seat back latches 24 and floor latches 26, there is provided a release strap 23 and a pair of gears for releasing these latches. The invention also includes a method for actuating a release system for the seat assembly.