A product in the form of a household appliance has an internal communications network connecting two or more components, and software architecture implemented on the network that identifies the components, communicates the capabilities of each identified component, communicates the status of each identified component, provides a command interface for operating the components, and facilitates communication between the components and devices external to the product. An external smart device having demonstration software communicates with the internal communications network and is in control of at least one of the components to effect a demonstration of features of the product.