Under the present invention a set of values is first determined. Such
values include: a relative total value that is based on a total quantity
of electronic interactions between a first user and a second user of the
computerized network; a relative exclusive value that is based on a total
quantity of electronic interactions exclusively between the first user
and the second user; a relative longevity value that is based on a length
of time the first user and the second user have been electronically
interacting; and a relative recency value that is based on a recency of
electronic interactions between the first user and the second user. Once
determined, the values are weighted to yield normalized values. To
calculate the relationship strength, the normalized values are summed and
compared to a predetermined standard.