A method for creating and transferring digitally created images on a film to a target surface via heat and/or pressure transfer using a modified large-format digital printer. The method generally comprises the steps of modifying a large-format digital printer to convert it from heat fused toner printing to cold toner printing, preparing a transfer film, creating a digital image, applying a release layer onto the transfer film, printing the image onto the release layer on the transfer film in a reverse mirror-image manner, applying an adhesive overtop said image, and pressure transferring the image onto the target substrate and peeling away the transfer film to selectively leave the image on the target substrate. The present method results in a cleaner, clearer more eye-catching graphic deposited in a more robust, wear-tolerant manner on a wider variety of substrates including rough and porous materials such as leather.