A short-range wireless system and method is disclosed to store and
transfer a new type of multimedia data construct called a tag. A user can
write text, create a voice clip and append it to the text, take a digital
picture and append it to the text, to create a multimedia file as the
content of a tag. The creation or modifying of the multimedia file can be
done in the user's mobile wireless device or off line and then stored in
the mobile device. The multimedia file is then incorporated into the tag
or it can be referenced by a pointer in the tag. The multimedia file is
artistic expression of the user and the tag uniquely associates the
user's identity with the multimedia file by prohibiting alteration of the
content after the user completes its creation. A content-originator flag
(CFG) value in the tag is set to "false" during the period when the user
is creating or modifying the tag's content. When the user completes
editing the content of the tag, the content-originator flag (CFG) value
is set to true, thereby freezing the content. The tag includes the user's
ID, such as his/her international mobile subscriber identity (IMSI) or
mobile station ISDN number (MSISDN). Subsequent viewers of the content
can make a copy of the content and can then modify it, but they cannot
authentically attribute the modified copy to the original user. The
system can be implemented as a wireless personal area network (PAN) such
as provided in the Bluetooth Standard or a wireless local area network
(LAN) such as provided in the IEEE 802.11 Wireless LAN Standard and the
HIPERLAN Standard.