A method and apparatus for object-of-interest image de-blurring includes functions that determine (305, 310) an object region of an object-of-interest in an image that may be generated by image capture device (805), that determine (315, 825) a motion vector of the object-of-interest, that determine (325, 830) a scaling factor, and that generate (330) a de-blurred object region by processing the object region using a deconvolution filter (835) formulated from the motion vector and the scaling factor.