A speaker assembly aimable relative to a remote target. The speaker assembly comprising a sound generating device configured to project sound in a sound pattern about a sound axis. A speaker aiming device is coupled to the sound generating device for use in visually aiming the sound generating device relative to the remote target. The speaker aiming device having first and second aiming portions spaced apart from each other and positioned along an aiming axis in a fixed orientation relative to the sound axis. The first and second aiming portions being positioned to allow a user to visually see along the aiming axis past the first and second portions aiming device to the remote target.