A work instruction management device includes a unit that obtains information stored in a radio frequency IC tag and information on a radio frequency IC tag reader, and stores the information in a memory. A tracking support unit obtains product information by matching the stored information with a first table, specifies a manufacturing process by matching the tag reader information with a second table, and stores the obtained information in the memory. Another unit specifies a work instruction sheet for the product manufacturing process by matching the product and process information with a third table, generates work instruction sheet data by setting product color information included in the product information for a background or font color of the work instruction sheet, and stores the data in the memory. A work instruction support unit performs processing for outputting the work instruction sheet data to an output interface.