In accordance with some embodiments, methods, media, and apparatus are described for operating a lottery. One example provides for receiving a result of a lottery drawing and comparing the result to a plurality of stored lottery entries. If the result corresponds to one of said plurality of stored lottery entries, the entry is identified as a winning lottery entry. A non-winning lottery entry is identified from the plurality of stored lottery entries, and automatically entered in a subsequent lottery drawing, in which at least one lottery entry eligible to win the subsequent lottery drawing was not eligible to win the first lottery drawing. If the non-winning lottery entry is not a winning entry in the subsequent lottery drawing, the non-winning lottery entry is entered into further subsequent lottery drawings until the non-winning lottery entry is identified as a winning entry.