An apparatus for and method of utilizing an Internet terminal coupled to the world wide web to interface with an existing proprietary data base management system by permitting a developer to create a web based service that produces a table result. This result can be rendered to the web either by a Cool ICE Script or by an Active Server Page. The table may appear either as an HTML table or a graph. The service is defined as a plurality of ordered, discreet, and independent steps. Each step may be created and/or edited independently of all other steps.