A generated power control system in which the magnetic field of a generator is controlled based on a target generated power so as to perform the appropriate generation control. Preferably, the generated power control system is used in a hybrid vehicle having a generator configured to be driven by an internal combustion engine that drives a first wheel and an AC motor that drives a second wheel not driven by the internal combustion engine with an inverter arranged to supply generated power from the generator to the AC motor. Basically, the generated power control basically calculates an AC motor power requirement of the AC motor and a target generated power to be generated by the generator based on the AC motor power requirement, and then controls the generated power generated by the generator by controlling a magnetic field of the generator based on the target generated power calculated.