There is disclosed a membrane formulation having high flux for forward osmosis applications. There is disclosed a forward osmosis filtration membrane having a salt rejection 99+% or greater, and comprising an asymmetric hydrophobic porous backing and cellulosic fibers. The membranes of the present invention find use in a variety of applications including osmotic-driven water purification and filtration, desalination of sea water, purification of contaminated aqueous waste streams, and the like. Specifically, there is disclosed a forward osmosis filtration membrane having a skin layer for salt rejection and a porous scaffold layer having a woven or non-woven mesh embedded within it.