A wireless communication device provided with an Emergency Identification system actuated by a dedicated EI button. In emergency situations, a third party such as a first responder may quickly access limited medical and personal information concerning the incapacitated individual by depressing the EI button and scrolling through the EI system screens. The device may be incorporated into a variety of wireless devices such as cellular phones, PDA's, Blackberry's.RTM. and other devices. While the information made available is carefully selected so as to not enable identity theft, a lock-out or disabling feature is included.