A method is disclosed for delivering television programming, including
advertisements, to subscribers using a tiered video system.
Advertisements or other video programs are associated with a plurality of
channels, one or more of which may be used for programs. The user selects
a program on a first channel for display on a television. The method
switches the television from the first channel to a second channel having
a video program, such as an advertisement. For example, the system
displays programming from the first channel and displays an advertisement
from a second channel during a commercial break in the program. After
displaying the advertisement, the method switches the television channel
back to the program channel. The channel switching is transparent to the
user, and the advertisement may be a targeted selected from a group of
advertisements to most closely associate with a profile of the subscriber
stored in memory.