An active radio frequency identification (REID) tag implemented on a flat label. The tag includes a battery printed on the label, a flat wide-band antenna printed on the label and a wide band communication circuit implemented as a chip inlay inside the label. The circuit is attached to the battery and to the antenna. The combined thickness of the battery, the antenna and the circuit as printed on the flexible label is less than one millimeter. The battery, the antenna and the circuit are printed on the label so as to render substantial flexibility to the RFID tag. The circuit operates at a center frequency of at least one gigahertz and a bandwidth at least twenty percent of said center frequency or a bandwidth at least 500 Mhz. The tag typically includes an inaccurate clock source such as an RC circuit and does not include a crystal. Average power consumption of the battery is preferably reduced by operating the tag with a low duty ratio between an active and an inactive interval; and during the active interval transmitting in bursts while turning off parts of the tag between the bursts. The communications circuit performs timing measurements on incoming received waveforms and transmits transmit signals in response to the received waveforms with timing based on the timing measurements. The receiver circuitry locks on a repetition frequency of the incoming received waveforms, and based on the repetition frequency generates a pulse repetition frequency of the transmit signals.