The present invention is a method and apparatus for providing enterprise
event marketing and management automation. A website is provided that
includes online tools for event marketing and management. A user in
communication with the website is allowed to create and event page and a
registration page associated with the event page, utilizing the online
tools. The event page includes a link to the registration page. The event
page is forwarded to a participant to enable the participant to establish
communication with the registration page utilizing the link. The
registration page is forwarded to the participant to be completed and
returned in response to the communication and a confirmation is
communicated the participant in response to receiving the registration
page and response. Information received from the participant is
communicated to the user in order to allow for further event organization
and management.