An image forming apparatus includes cartridges mounted to the main body of the image forming apparatus and including at least developing devices that develop latent images, formed on image bearing members, into toner images. The image forming apparatus forms an image onto a recording material. In the apparatus, for the developing devices, first and second cartridges containing toners having the same hue and having different brightnesses may be exchanged with respect to the main body of the image forming apparatus for use. In addition, a maximum toner amount with respect to the image bearing member when the first cartridge is used is made different from a maximum toner amount with respect to the image bearing member when the second cartridge is used.