A device that is adapted to discharge a volatile material includes a display frame with a front face and a rear face. An opening is disposed in the front face. A dispenser is disposed within the display frame. The dispenser comprises a blister holding a volatile material and a permeable membrane extends across an open end of the blister. The rear face includes an integral foot member actuable between first and second states. The permeable membrane is disposed adjacent the front face and prevents the release of the volatile material in a first condition and permits the release of the volatile material through the opening in a second condition.