An Internet wire-mesh merchandising system comprises a webserver for generating a web presence. Potential customers log-on to a website operated by a wire-mesh retailer, distributor, and manufacturer. An HTML product page includes navigation buttons that link to other HTML product pages. Each page includes pictures that allow the shopper to see a particular wire mesh product corresponding to a presently displayed HTML product page. Alternate-view buttons link to other pictures of the same product that show variations or different perspectives. Navigation buttons permit the shopper to hyperlink to product pages where the wire mesh is finer, coarser, thinner, and thicker. Once the link is taken, a graphic is presented that corresponds to the selected wire-mesh.