A proactive cooling system and method improve the cooling of a motor vehicle apparatus, such as an engine or transmission, in a motor vehicle. The proactive cooling system boosts the primary cooling system connected to the motor vehicle apparatus by using an electronic controller, an information collecting module for collecting information related to the operation of the motor vehicle and an auxiliary cooling system. The auxiliary cooling system uses a power supply and a secondary cooling system in fluid communication with the primary cooling system. The power supply turns on the secondary cooling system by activating an activator and a secondary pump. The activator opens a bypass circuit to divert coolant from the primary cooling system into the secondary cooling system where the diverted coolant is cooled in a secondary heat exchanger. A secondary pump circulates the coolant through the bypass circuit and back to the primary cooling system.