A method for enhanced presentation of sports audio video (A/V) content, the method includes: receiving a user's preferences for sports related electronic program guide (EPG) presentation, and sporting event viewing and recording; inferring additional user preferences from the user's actions and behavior; determining if a circumstance has occurred in the sporting events being monitored in the EPG, or in the process of being recorded or stored that will trigger a change in at least one of: the EPG, the recording of the sporting events, or the sporting events being stored; changing at least one of: the EPG, the recording of the sporting events, or the one or more sporting events being stored in response to the triggering circumstance; and wherein the determining if a circumstance has occurred is based on at least one of the following: A/V information contained in a broadcast signal, a web service, or a RSS.