An ultrasound diagnosis apparatus includes a transceiver, a processor, a memory, and a display unit. The transceiver is configured to transmit an ultrasound signal to a part of a specimen and receive an echo signal resulting from the ultrasound signal transmission. The part is administered with a contrast agent. The processor is configured to prepare a moving image data based on the received echo signal. The memory is configured to store the prepared moving image data as a past moving image data. The display unit is configured to display the past moving image data and a current moving image data prepared by the processor in parallel. The past moving image data is displayed in response to an administration initiation of the contrast agent for the current moving image data.